Launched ICBINB’S GIPHY to promote I Can’t Believe It’s Not Butter Day: interviewed, negotiated and briefed creators with our vision.

340 million views and counting

Celebrity Recognition through strategic community management + social listening


Positive Posts During COVID-19 For The Travel Industry

Destination Cheat Sheet

Shareable PDFs for advisors to share with clients, highlighting our socials, partnerships and expertise.

Hotel Review

Created a new process for sharing reviews at Tzell Travel, from staff and advisors.

An infographic to help differentiate the difference between a #hashtag and a @tag. Click here to view.

Colleague Hotel Review

I collected hotel feedback and created ‘blog friendly’ content for our Leisure Letter. Click on the image for the full review, and click here for the YouTube video I edited.

A recorded webinar for Tzell Travel Advisors regarding the best practices for using social media.